As Cecil B. DeMille readied his costly Paramount production of The Ten Commandments for release, he happened on an ingenious publicity scheme. In partnership with the Fraternal Order of Eagles, a nationwide association of civic-minded clubs founded by theater owners, he sponsored the construction of several thousand Ten Commandments monuments throughout the country. DeMille, a Jew, was interested in plugging the film, not Christianity.
A generation later, two of these DeMille-inspired granite monuments, first in Alabama and then on the grounds of the Texas capital in Austin, became the focus of the Ten Commandments case before the U.S. Supreme Court. What was essentially an advertisement for an entertainment had become a deadly seriously pronouncement of in-your-face faith (Twitchell, 2007, p.5).
This is a photo (courtesy of Wikipedia) of the monument that still stands on the grounds of the Texas state capital:
Is this hilarious or what? Religious Right fanatics, who don't or won't acknowledge that their freedom of worship entails that they allow the same privilege to folks of other faiths, and that folks of no faith must be free not to worship, tied themselves in legal knots over a couple of elaborate movie ads. I must admit, though, granite monuments are far more impressive than posters.